Cooling Agent WS-23

WS-23 is a synthetic, high-purity cooling agent (also called a cool flavorant). It creates a clean, strong, long-lasting icy cool sensation — with no mint taste, no mint smell, no burning or numbing bite.

Chemical name: N,2,3-Trimethyl-2-isopropylbutanamide

Appearance: White crystalline powder

Taste/Odor: Nearly odorless, tasteless

Soluble in: Alcohol, propylene glycol, vegetable oil; slightly soluble in water.

Main Features

No mint flavorPure cool feeling only — won’t cover up fruit, durian, tea, or other flavors.

Smooth & mildNo harsh spicy sting, no bitter aftertaste, no numbness like menthol.

Long-lasting coolingCool feeling lasts much longer than regular menthol.

Heat resistantStable at high temperatures, good for baking and hot processing.

Small dosageA tiny amount gives obvious cooling effect.

How It Works

It stimulates the TRPM8 cold sensory receptors in your mouth, throat, and skin — your body feels “cold” without actual low temperature.

Common Uses

Beverages: iced drinks, fruit drinks, tea, soda

Confectionery: candy, chewing gum, mints

Bakery & desserts: jelly, pudding, ice cream

Oral care: toothpaste, mouthwash, spray

Cosmetics: cooling gel, face masks, after-sun products

Flavor raw materials: compound flavors, powder flavors

Simply put

While menthol = cool + strong mint smell,WS-23 = pure cool, no mint, clean, soft, long-lasting.

What are the advantages of Cooling Agent WS-23

Advantages of Cooling Agent WS-23:

1. No mint odor & no mint taste

WS-23 is almost odorless and tasteless.It only gives a pure cool feeling, does not overpower fruit, durian, tea, herbal or any original flavor — perfect for products that need cooling but no mint smell.

2. Smooth, mild & non-irritating

No spicy bite

No bitter aftertaste

No strong numbing sensation like mentholGentler on mouth, throat and skin.

3. Long-lasting cooling effect

Cool sensation lasts much longer than menthol and WS-3.Cool feeling stays steady without fading quickly.

4. High temperature resistance

Thermally stable, does not easily volatilize or decompose under high heat.Suitable for baking, high-temperature food processing, hot filling drinks.

5. High cooling strength with low dosage

Very efficient — tiny amount delivers strong cooling effect, saves production cost.

6. Good solubility

Easily dissolves in ethanol, propylene glycol, vegetable oil and flavor solvents; easy to formulate into liquid flavors and powder flavors.

7. Stable performance

Not easy to deteriorate, good storage stability, no discoloration in finished products.

8. Safe & food-grade approved

FEMA GRAS approved, safe for use in food, beverages, candy, oral care and cosmetics.

Quick summary vs Menthol

Menthol = Cool + strong mint smell + irritation + easy to evaporate

WS-23 = Pure cool + no mint + mild + long-lasting + heat stable

What is the application of cooling agent ws-23? 

WS-23 is a mint-free, pure cooling agent widely used in food, beverages, cosmetics, oral care and flavor industry.

1. Beverages

Fruit drinks, sparkling water, iced tea, herbal tea

Energy drinks, sports drinks

Milk tea, bubble tea, yogurt drinks

Functional cold drinks (needs cool feeling without mint flavor)

2. Confectionery & Snacks

Chewing gum, mints, hard candy, soft candy

Lollipops, nougat, preserved fruits

Spicy snacks (adds refreshing cool balance)

3. Bakery & Desserts

Ice cream, sorbet, popsicles

Pudding, jelly, custard

Cakes, cookies, cream fillingsSafe for high-temperature baking.

4. Oral Care Products

Toothpaste, mouthwash

Oral spray, breath freshener

Dental care rinsesGives fresh cool feeling without strong mint odor.

5. Cosmetics & Personal Care

Cooling gel, after-sun lotion

Facial masks, body lotion, shower gel

Refreshing wet wipes, cooling patches

Shaving creamSoothes skin and provides instant cold sensation.

6. Flavor & Fragrance Industry

Compound fruit flavors, durian flavor, herbal flavors

Powder flavors, liquid flavors

Used to match tropical, fruity, creamy flavors without covering original taste.

7. Pharmaceutical & Daily Medical

Cooling ointments, pain-relief plasters

Refreshing medicated oils

Throat lozenges

8. E-liquid & Tobacco

Vape liquid, cooling burst beads

Cigarette flavoringClean strong cool, no mint harshness.

Key benefit in all uses:Only cool sensation, no mint smell, no bitterness, does not destroy original flavor.

If you are interested in our product or need samples to try, please do not hesitate to contact me at any time.

Email:sales2@xarainbow.com

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